Study	Description/Applications
Consumer Auto Study (Beta Research Corp.)	Examines the criteria influencing automotive purchases within Journal subscriber households. Reports on the types of vehicles owned, acquisition process and primary drivers.
Auto Offline Media Report (J.D. Power & Associates)	Measures media usage among principal drivers of recently purchased or leased new vehicles. Provides detailed information on makes/models owned/leased, as well as psychographic and demographic profiles of new car drivers. Currently measures 350+ publications, cable networks, and television programs.
Luxury Brand Status Index Report (Luxury Institute, LLC)	Tracks the value and equity of leading luxury brands among wealthy Americans. The study incorporates four main "pillars" of value: consistently superior quality, exclusivity, enhanced social status, and the ability to make a consumer "feel special." Study measures 35 publications.